PROJECT TITLE Poortershoes Community Centre
MEDIUM banners & flyers
DISCIPLINES illustration / visual identity
WEBSITE Poortershoes Facebook
Poortershoes is a vibrant community centre in the Oosterpoort area in Groningen, The Netherlands. It offers all kinds of activities, like language -, yoga – and art – courses. There are even special courses and activities for children. It also houses a cosy restaurant where a rich 3 – course meal is served for a very friendly price. It has several large halls which can be booked for events and conferences.
I’m currently working on their Facebook page (nót their website, which is done by someone else), to give it a better, more coherent look. I started out by making a banner with a detailed vector illustration of the Poorterhoes (which is housed in an old school building), standing in the middle of a vibrant community. I did not want to stray too much from the original design that has been used by the Poortershoes, which their regular designer made for their website. So I kept the focus on the building and the set of signature colours that are used (burgundy and eggshell). The building is not only a great landmark, but also a great starting point for their visual identity. Also the meals are no longer typed as a regular message on Facebook, but are presented as a festive menu, in the same style.